Cheap Puma Shoes

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The History Of Puma Shoes:

The Puma company was established in 1924 by Rudolf Dassler. Puma is a sports shoes and apparel company whose headquater was located in Herzogenaurach, West Germany. The original brand name was Puma Schuhfabrik which was named by Rudolf Dassler. The word "Puma" is a German name with the meaning of cougar, which standed for speed. The first shoes that Puma introduced were Atom. This series of shoes were worn by numerous of German teams in 1950s, which helped Puma become a major international sports shoe manufacturer. However, the company had a great competition against Adidas which had already been established in the world of sports. It was in 1962 that Puma's big break came. At that year, Pele wore Puma shoes when he won the World Cup, which contributed to a surge in Puma sales all over the world. Howerver, it was still struggling to break into the mainstream market in the United States by the late 1960s. Puma had gained great success with its marketing campaigns.Puma finally reached the mainstream market in the United States by 1981 when numerous superstars such as Marcus Allen wore Puma shoes. Nowadys, Puma has endorsements with soccer athletes in several major sports leagues in countries such as Germany and Egypt. It becomes an international brand that makes great contribution to Olympic athletes.

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